Why Micro-Influencers Are the Real Stars of 2025

The Real (Big) Stars of 2025: Micro-Influencers Gone are the days that influencer equaled reach in an ecosystem. By 2025, brands, platforms and audiences have all silently re-scored the sheet music: relevance, trust, quantifiable outcomes. Micro-influencers (usually 10K–50K engaged followers) are no longer just a niche play. They’re the engine at the core of modern …